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Website Music
By J L Winther
When designing a website it's easy to get enthusiastic about making the site all it can be and the decision to add music is an interesting one. It may be only a matter of opinion whether adding music to an online shop or gallery is a plus or a minus. But it seems to me to be a risky choice. Here's why. The playlist takes longer to load on most, if not all computers and the time spent waiting is likely to be annoying. A visitor may wish they hadn't clicked to visit your website. Visitors are gone before the second song. Shoppers and visitors tend to stay at a website for a minute or so and they visit one page or a very few pages per visit. That's how little time there is to make an impression or a sale. Taste in music is a subjective, personal choice and music affects the listener's mood. It doesn't seem likely that one's favorite song will be liked by most people. How many times have you been a captive audience to a family member's or coworker's choice in music? Do you usually like it? People use wireless laptops everywhere, in living rooms, cafes, at airports. An unexpected blast of music when visiting a website can be embarrasing, possibly disturbing others within earshot. If you're selling music or if you're sure a particular selection of music is a positive branding tool for your online store, certainly use it. Otherwise, maybe not. |
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I love the idea of adding music to a website, but as you say, it takes so long to download that you could loose your audience! Perhaps in a few years music will be 'instant' - then all we will need to worry about is personal taste.
CONTRIBUTOR'S REPLY
Yes, that'll be great. Thanks for stopping by and taking the time to comment.
The copyright for this content entitled "Website Music " has been specified by the contributor as:
Creative Commons Attribution-Share Alike 3.0
Details 
This content may be copied, distributed, and modified, as long as a) the original author is acknowledged with a link back to the content page, and b) if the work is modified, the result is distributed with this same license.
If you use this content according to the license specified, you must link to the following URL:
http://jlwinther.qondio.com/
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